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Dove wanted to find out what would happen if you asked women to choose whether they were 'beautiful' or 'average' | Business Insider

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in April
LARA O'REILLY

Dove's latest effort in its long-running "Campaign for Real Beauty" is out.

In this short documentary video from ad agency Ogilvy & Mather Chicago, the brand visited Delhi, Sao Paulo, London, San Francisco, and London, asking women to choose to walk between two doors: "Beautiful," or "Average."

http://www.businessinsider.com/dove-choosebeautiful-campaign-2015-4
 

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